Who Are We?
Belgravia Health and Fitness is a fitness franchise company with over 20 years’ experience in creating active, healthy communities.
Its portfolio includes Genesis Health + Fitness, Coaching Zone Group Personal Training and Ninja Parc Indoor Obstacle Course.
Affiliated with JUMP! Swim Schools and BK’s Gym and Swim, Belgravia Health and Fitness supports more than 100 franchise locations across the country.
It also forms part of the Belgravia Group: a private group of health, leisure, tourism, property, finance and technology companies with more than 200 locations and 7,000 employees Australia-wide.
Community Facts
77 Locations
686 Employees
Our Values
- A
Accountable
We do what we say we will
- G
Growth
Grow the business and our people
- I
Innovative
Look for way to innovate in all areas
- L
Leadership
Lead by example, take on new challenges
- I
Integrity
We pride ourselves on strong business integrity
- T
Teamwork
We all succeed together
- Y
You
Attract, develop and challenge our people
Recent News
How to survive scaling up
Scaling up is exciting – but it can also be a huge shock to the system as a small business owner. I recently moved from owning a personal training studio with 400 members to a new two-storey Genesis
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Genesis Health + Fitness Lilydale: Now Open
We are very excited to announce that the doors have opened to a brand-new premium Genesis Health + Fitness club (Lilydale) offering Coaching Zone, Reformer Pilates, Group Fitness Classes, Cycle and We
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Dreamed of being a Ninja Warrior? Have your chance at Ninja Parc!
Everyone knows that food and exercise go hand in hand to achieve a healthy lifestyle and that’s why Genesis is partnering with ready-made meals service Thr1ve.
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Genesis partners with food delivery service for ultimate convenience
Everyone knows that food and exercise go hand in hand to achieve a healthy lifestyle and that’s why Genesis is partnering with ready-made meals service Thr1ve.
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Growing a franchise portfolio with John Pirlo
You’ve got your franchise humming along smoothly, business is going well and you find yourself wondering: could I do this again? It’s a question that many franchisees ask themselves.
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JUMP! Swim School Lilydale opens for kids & adults
New site for JUMP! Swim Schools next door to all-new wellness hub JUMP! Swim School Lilydale will open on October 17, 2022 and approximately one-third of enrolments are children under the age of two,
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Belgravia Foundation
Established in 2018, the Belgravia Foundation purpose is to connect the community to sports, leisure, recreation and fitness is our mission, and passion. We believe the everyone has the right to access a healthy and active lifestyle.